Adobe Photoshop Celebrates 25 Years! Our Director, Printing Operations Reminisces.

  • By Printing Professional

  It’s hard to imagine—and a lot of people don’t remember—what the print shop and design industry was like before Adobe Photoshop was introduced in 1990. Digital image retouching, printing, and typography were very expensive and the exclusive domain of professionals with years of experience and training.

Picking the Right Font for Your Print Design

  • By Printing Professional

Fonts are an integral part of a design, not just for their aesthetic virtues, but also because they can help set the mood or tone you’re trying to convey. When deciding on what typeface to use, you need to form an impression on how you want your audience to react to the text. The goal…

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Preparing Artwork for Commercial Printing – The Importance of Vector Art

  • By Printing Professional

First of all—what exactly is a Vector?  Vector graphics are images created in drawing programs like Adobe Illustrator or Corel Draw. The images are made up of paths that create lines and curves, and are resolution independent, meaning you can shrink or enlarge the image and it won’t become distorted or blurry. All digital images…

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Professional Printing in New York City, The Road from Screen to Ink on Paper Is Full of Twists, Turns, Potholes, and So Much More…

  • By Printing Professional

Advances in technology now provide many people the ability to design publications, newsletters, even magazines right at their desks. Computer software that once cost thousands of dollars is available for almost nothing and may, in fact, be part of a new computer purchase or even rented by the month.  The entrance ramps to the roads…

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The Value of Customer Retention & How This Relates to Reprographic Services

  • By Printing Professional

Doing business in today’s competitive environment goes far beyond producing a quality product or even providing great service. Companies truly in the game not only need to know their craft inside and out but must look at things from their customer’s point of view, complete with knowledge of the environment in which their customers work…

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